Youtube

Project Study

Project Study

A UX Study on User Behavior When Verifying Information on YouTube. Currently still building my portfolio, go check out the report by hover to the triangle on the right.

Role

Product Owner

UX Researcher

UI Designer

Timeline

May 2025 - July 2024

Discipline

User Research
UX Writing
Information Architecture
Interaction Design
Visual Design

Figma

User Research

UX Writing
Information Architecture
Interaction Design
Visual Design
Prototyping

Team

Piere Pavel

Haven Burke

Daniel Koucheravy

Leo Consiglio

The Problem

This project started with a simple everyday frustration: keeping up with my own motorcycle maintenance. That spark grew into a bigger vision — if AI could guide people in small tasks, why couldn’t it also help amateur riders train, practice, and push toward professional racing standards like MotoGP? Amateurs often ride with passion, but lack access to coaching, feedback, or structured training, making progress toward professional racing difficult.

The Problem

This project started with a simple everyday frustration: keeping up with my own motorcycle maintenance. That spark grew into a bigger vision — if AI could guide people in small tasks, why couldn’t it also help amateur riders train, practice, and push toward professional racing standards like MotoGP? Amateurs often ride with passion, but lack access to coaching, feedback, or structured training, making progress toward professional racing difficult.

Why This Matters

Motorcycling demands both passion and discipline, but without accessible feedback and guidance, many talented riders struggle to grow. This project explores how technology can close that gap, making professional-level training and improvement more accessible to amateurs.

Why This Matters

Motorcycling demands both passion and discipline, but without accessible feedback and guidance, many talented riders struggle to grow. This project explores how technology can close that gap, making professional-level training and improvement more accessible to amateurs.

The Problem

YouTube’s lack of built-in citation and sourcing tools makes it difficult for viewers to access studies, articles, or research mentioned in videos, disrupting user trust, risk spreading misinformation, and content credibility

Why This Matters

YouTube’s credibility and verification experience requires improvements in visibility and user motivation to support a more informed viewing experience. As long-form and educational content continue to grow, the need for quick and accessible source-checking tools has become essential for users seeking truth.

The Problem

YouTube’s lack of built-in citation and sourcing tools makes it difficult for viewers to access studies, articles, or research mentioned in videos, disrupting user trust, risk spreading misinformation, and content credibility

Why This Matters

YouTube’s credibility and verification experience requires improvements in visibility and user motivation to support a more informed viewing experience. As long-form and educational content continue to grow, the need for quick and accessible source-checking tools has become essential for users seeking truth.

The Problem

YouTube’s lack of built-in citation and sourcing tools makes it difficult for viewers to access studies, articles, or research mentioned in videos, disrupting user trust, risk spreading misinformation, and content credibility

Why This Matters

YouTube’s credibility and verification experience requires improvements in visibility and user motivation to support a more informed viewing experience. As long-form and educational content continue to grow, the need for quick and accessible source-checking tools has become essential for users seeking truth.

The Solution

We proposed a set of features that integrate citations directly into YouTube. A fact-check overlay surfaces sources at the exact moment a claim is made, while an accordion reference panel lets viewers expand to see verified or unverified claims. Verification badges highlight creators who consistently cite sources. Together, these tools make fact-checking simple, natural, and trustworthy.

The Solution

We proposed a set of features that integrate citations directly into YouTube. A fact-check overlay surfaces sources at the exact moment a claim is made, while an accordion reference panel lets viewers expand to see verified or unverified claims. Verification badges highlight creators who consistently cite sources. Together, these tools make fact-checking simple, natural, and trustworthy.

The Solution

We proposed a set of features that integrate citations directly into YouTube. A fact-check overlay surfaces sources at the exact moment a claim is made, while an accordion reference panel lets viewers expand to see verified or unverified claims. Verification badges highlight creators who consistently cite sources. Together, these tools make fact-checking simple, natural, and trustworthy.

The Solution

We proposed a set of features that integrate citations directly into YouTube. A fact-check overlay surfaces sources at the exact moment a claim is made, while an accordion reference panel lets viewers expand to see verified or unverified claims. Verification badges highlight creators who consistently cite sources. Together, these tools make fact-checking simple, natural, and trustworthy.